REFINED METHOD STUDIO
Broadway, NYC
words/images Judith Ecochard
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| Yoga attire--even for the pose challenged-Printer Tinker tank $52 |
words/images Judith Ecochard
There's a reason all these media previews that we gladly attend for Gap-owned, ATHLETA -are def. more well attended than ever-
Because as befits a brand of performance wear, swimwear, lifestyle separates, and accessories... designed by women...the pieces actually fit...available in a wide range of sizes for all different body types-trust us this is not typical...
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| Energy Tanks $69-w/ built-in high impact support... |
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| detail-back pocket |
AND---Athleta is clearly designed by athletes...with flat-lock seams, gusset crotches, mesh lined pockets, thumb-holes on long sleeves, adjustable tabs, and areas we dub- properly placed sweat zones. No, this stuff does not make a difference in the store's dressing room-or put on right outta the box in the comfort of one's home... BUT is sure appreciated on the 10th mile of 2 hour training run.
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| SPRINT SEAMLESS BRA TOP $49 in Sour Apple, Asphalt, Cobalt Blue, Hot Pink . Medium-impact support for A-B cups, low for C-D cups -comfy, non-chafing, nice pattern too-made of Meryl® Skinlife combats odors |
AND oh yes-functional fashion---each piece we think-worthy of multiple endeavors...including just hanging out, travel friendly-and easy care.
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| Reflective rear zip pocket for visibility and stashes the jacket when not in use) |
SPRITZ JACKET $98 Hot Pink Agave, Black Agave ..patters done well. Seam-taped waterproof shell . Shock cord cinches at hood & hem
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| Tennis/golf-w/ mesh pocket |
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| Love-run skort |
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| another terrific skort-very flattering side pleats, back pocket |
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| tennis dress...w/built in shorts w/rubber grips-stay in place |
Skirts with attached capris-shorts...adorable---side shirring, reflective trims, back pockets, wide waistbands that flatter. Lots of options...
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| SPLIT TIME SKORT $59 in Fiji Green, Black, Dress Blue, White - nicely draped-sleek- CoolTouch™ fabric
wicks away sweat |
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| Streamlined PowerMesh shorts stay put with no-pinch silicone leg grips |
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| CADENCE JACKET $98 Electric Purple/Pansy Purple, Asphalt/Pumice Grey, Grenadine/ Watermelon -of Meryl® Skinlife combats odors and is supremely wicking Seamlessly chafe-free . Flattering next-to-skin fit-nice ruching detail |
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INSIDE TRACK KNICKER $69 Black Heatwave, Dress Blue Heatwave
super wicking recycled poly material...reflective Chi detail
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| Cadence Jacket, Inside Track Knicker |
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| Cadence Jacket |
Best-selling: RELAY CAPRI $69... in Cobalt Blue, Asphalt, Black, Black Heather. Super flattering wide
waistband, and NeverEnd drawstring stays in place. Reflective trim w/| banded cuffs stay put.
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| RISHI JACKET $128 Hot Pink Heather, Black, Black Heather, Electric Purple Heather .Adjustable hood cinches, 2-way front zip for extra ventilation, made w/ Pilayo® wicks, breathes-great moisture wicking. |
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| Printed Tinker Tank |
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| pretty-drawstring waist hides muffin tops |
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| TIC TAC TOE CAPRI $6 Black, Black Heather, Olive, Sangria. Fun crisscross lattice
detail at rear hem. Flattering-minimizing rear yoke. Made of Pilayo® wicks, breathes and w/ UPF 50+ protection. |
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| PRASADA TANK $64 Sour Apple, Black, Hot Pink, Powder Blue. Low-impact
support for C-D cups w/ built-in support. Innovative sliding T-back lends full mobility |
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RUBIK CAPRI $79 Space dye panels...in Dress Blue, Black--- made of Pilayo® wicks, breathes and lends UPF 50+ protection . Rib-knit waistband and hems keep everything in place. design detail... |
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| NICE booty-minimizing rear yoke -with reflective logo |
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| RUBIK CAPRI-in Sangria |
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| love the wide waistband-flattering |
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| adorable-skirt/capri combo w/flattering side shirring |
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| SEAMLESS RUN TANK $59in Fiji Green, Asphalt, Electric Purple, Hot Pink, Sour
Apple. |Low-impact support for A-C cups, non-chafing, made w/ QSkin® combats odors and is supremely wicking |
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| SEAMLESS RAJAS SKORT $59 in Black, Cobalt Blue, Raspberry...w/QSkin® combats
odors and moisture wicking, Built-in shorts stay in place. Flattering side shirring |
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| harem pants w/super roomy side pockets-easy wear drawstring-w/nice ruched sides |
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| great run shorts--- |
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| reflective pop logo-bicycle ready |
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| this half zip in moisture wicking fabric |
Thumb hole, and sleeve details
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| deep v-neck cute cap sleeve, athletic top-stretchy sleek fit-flattering gathered shoulders/side seams-we think street wear ready too. |
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| multiple color options... |
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| travel ready-w/ attached (or not) sweet pouch/purse |
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| pretty blue-side shirred top |
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| technical fabric-cargo pants w/ button up pants hem-get on easy -and 0ff-over boots. |
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| great seam details-confort waist band |
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| adjustable hood-weather resistant jacket-that breathes... |
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| bra cup triangle/ halter /bandeau style tops, dolphin shorts, full coverage bikini+ hipsters, |
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| mix and match tops and bottoms- |
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| ergonomically designed for speed-
DIVE IN MEDLEY ONE PIECE $68n Dive in Electric Purple, Dive in Asphalt, Dive in
Raspberry w/ eternal UPF protection+durability from Xtra-Life Lycra® , streamlined design reduces drag |
A versatile ensemble-a cute scrunch bikini top - in greenish Sour Apple, Asphalt, Black, Electric Purple, Grenadine,
Hot Pink, Tide Blue, White w/ adjustable straps plus circle tie at center front, adjustable three-loop hook in back
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smart idea
ZANZIBAR SWIM TIGHT - $69 -a summer staple, imo available in Black/Zanzibar Poseidon Blue Wave, Hot Pink/Zanzibar Watermelon Wave. Lends full rash & UPF protection on the water or off , really wide flattering waistband stays put + super flattering seam lines elongate legs
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Love this-SHIRRENDIPITY HALTER SWIM DRESS $79 in White, Asphalt, Black, Electric Purple, Grenadine, Hot Pink, Sour Apple, Tide Blue
w/ built-in shelf bra and brief |
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| we swim in the pool in these rash guards-w/style |
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| nice-flattering swim skirts-gently ruffled |
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| drawstring shorts-fast dry...run or surf--- |
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| RISHI JACKET $128 Hot Pink Heather, Black, Black Heather, Electric Purple Heather .Adjustable hood cinches, 2-way front zip for extra ventilation, made w/ Pilayo® wicks, breathes-great moisture wicking. |
More casual wear -easy wear dresses....
ADDED PLUS:
"Athleta will be engaging women to finish their 2012 strong by inspiring users to share their remaining 2012 aspirations and goals and encourage them to realize them before the year’s out. In the spirit of community, the efforts made across Athleta’s Twitter and Facebook will collectively result in inspiring and empowering young girls (through the amazing organization Girls on the Run) to do the same.
How it Works
Housed on Athleta’s Facebook page, Athleta will ask, “How will you Finish Strong in 2012?”. When an individual makes a pledge to themselves, it is published to their Facebook wall and then aggregated with other responses to form an inspirational mosaic of pledges within the application. With every action (pledge, share or like), Athleta will donate $1 to Girls on the Run.
In addition to entering goal pledges through the Facebook app, users can participate via Twitter by tweeting their goal with the hashtag #FinishStrong2012.
The Facebook app will pull in all tweets with this hashtag and display them on a randomly selected background. Each use of the hashtag will drive a $1 donation for Girls on the Run."
VERY COOL.
